The Psychology of Caring

Let me start by dispelling 4 myths about caring:

So here’s how I define caring.

Caring is most clearly demonstrated once I have nothing more to gain from another person.

Here are some of the benefits that come from engaging

the psychology of caring.

• Forgiveness - Customers and Distributors will be more forgiving if you happen to forget or mess something up.
• Referrals - Way more referrals. People like to refer others they know to the person who they believe genuinely cares.
• People stick with the products and the opportunity longer when they feel cared for.
• Loyalty – It’s human nature to trust someone who we sense cares about us. We are more likely to try other products or services from people when we feel like they really do care.
• Peace of Mind - It creates far less internal stress for us when we don’t leave lot’s of incomplete commitments and promises

So how do I demonstrate caring?

• First, it’s easier when you do actually care about others.
• Make sure you’re genuinely interested in the other person actually using the product you’re selling. The first day is the most important.  A quick reminder call or text let’s them know you do care and actually encourage the use of your product.
• Setup some key times for you to call back and touch base with your customers. Make sure there is no other agenda on these calls other than just checking in.  Don’t try to sell them something else on check-up calls because they’ll immediately sense the real “why” of your call.
• Asking the hard questions and help them solve any problems. Being confident enough to ask the obvious questions such as: “How are you feeling?” or “How do you like the product?” or “Are you happy with the product?” generates confidence to your customer.  Believe that your role is to help them by identifying their concerns and problems so you can confidently make suggestions to resolve them when needed.
• Teaching – especially when the sale has already been made demonstrates caring. Teaching before the sale is made will be seen as selling.

Caring is the value-add that can make your network marketing business a great and valuable experience to those you serve.