feature · September 2010
What's Different When Using Social Media for Your Business?
The most important thing to understand is that, when you choose to use social media to promote your business, it’s no longer just about you.
The most important thing to understand is that, when you choose to use social media to promote your business, it’s no longer just about you.
Personal information that we share helps people connect with us, and begins the relationship-building process.
The best privacy setting is this: if you don’t want someone to know something, don’t post it to your social networks!
It’s the relationships they build with you that cause them to want to do business with you. This means that you must be willing to share some of yourself through your social networks, in order to build the relationships that lead to new business.
It’s also important to recognize that it’s not about just you anymore. Everything you say online can reflect on every distributor within your company.