From Israel: Network marketing & women in Israel

Some interesting observations from many in the network marketing industry with whom I spoke to gather information for this article:

• at least 10 or more network marketing and direct sales companies operate in Israel;
• these companies began operating in Israel in the mid-late 1980's;
• almost all of these companies revolve around health and beauty products;
• Distributors are mostly women (about 80%);
• the Russian immigrant segment of the population are hugely successful in these businesses;
• Arab women are involved, but there is no integration between the Arab and Jewish distributors - each works in their own communities;

A woman is in total control of her network marketing business, "choosing people according to the hours she wants to work," Rachael points out, adding "women have excellent communications skills and connect to others.

"They do what they're told. They follow the system. English-speaking networkers are always trying to reinvent the wheel - they always know better."

Ever since my first day as a new immigrant in Israel in 1987 I've been told, "It's not what you know, but who you know - 'protekzia' - Vitamin P."

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