The 4th Lie of Network Marketing on the Internet

There really is a lot of power in having your own mailing list of people who have requested to receive information from you.

All too often users will simply click on the "spam" button to report you as a spammer even if they once wanted to receive your information. When that happens, your email address could become blacklisted!

Another problem with hosting your own mailing list is the laws surrounding spam.

My suggestion to anyone who is building a business is to invest $20 a month into a professional mailing list solution.

• They are paid to make sure your email gets through to the end user. They monitor things like "blacklists" and make sure your email doesn't get on them.
• They monitor the laws regarding bulk email and notify you of changes in the law that you need to be aware of.
• They provide tools to make the mailing list process simple including the double opt in and opt out process.
• They monitor the spam reports for your mailing lists and let you know if you have been reported as a spammer. You might want to manually opt out those users or change the wording of your email so it looks less like spam.
• They offer advanced tracking so you can see how many people opened your email or how many people clicked on links within your email.

I hope you have learned from Fabio and will not try and blast out your own emails to your prospects.

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