feature · October 2016
Why Listening Really Works
* 70% of people make purchasing decisions to solve problems.


* 70% of people make purchasing decisions to solve problems.
* 30% of people make decisions to gain something.
* Why don’t you pick an easier way to prospect?
* Why should this stranger want to talk to you, another stranger?
* Do you think prospects will instantly trust someone who pitches them on the street?
* Wouldn’t it be better to get prospects to come to you?
* Why wouldn’t you talk to someone you know?
* Why don’t you learn better prospecting skills so you don’t have to accost strangers?
* Is this how you would like to be sold?
* Why haven’t your other prospecting methods worked?
