technology · October 2007
Why Pay Per Click (PPC) ads should be avoided in network marketing
Pay Per Click or PPC is basically an auction system.


Pay Per Click or PPC is basically an auction system.
Now we have the first reason why PPC shouldn't be used in network marketing. The fact that it is an auction system means that the prices for keywords for your company are going to be driven up dramatically by other distributors in your company.
Another reason is that pay per click has a steep learning curve.
A third reason you should avoid using PPC is that companies like Google limit the number of times a particular web site can appear in the search results. What does that mean?
Therefore, I would suggest not using PPC because this is a duplicable business.