article · October 2005
Why So Many Websites Fail
But once you captured your readers' attention, the next step is to keep them (and to keep them reading).
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marketing
Writing connected by this subject from across the magazine’s published years.
Stories about marketing
127 storiesarticle · October 2005
Blink and The Tipping Point
I'd categorize this a 'Pulpy Pop Business Book'. Not as revealing or useful in a business environment as The Tipping Point. All in all, it's a nice 'Chinese dinner'. Great tasting, enjoyable, but I felt hungry an hour after the last bite.
feature · November 2005
All Marketers are Liars
We don't just buy on emotion, we do everything on emotion.
feature · November 2005
Litmus Test for an MLM Guru
I've been helping all these people make a lot of money, and I mean a lot of money and I wasn't getting any residual. If you know me that's like a crime against nature!
article · November 2005
The Brand Called You
It's this simple: You are a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called You. Except this: Start today. Or else.
article · November 2005
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Successful marketers today don't talk about features or even benefits. Instead, they tell a story. A story we want to believe.
article · November 2005
Freakonomics: A Rogue Economist Explores the Hidden Side of Everything
No source excerpt was available for this article.
feature · December 2005
Network marketing is a woman
The only people making big income are going to be people who do the business on a full time basis or who have done it on a full time basis. That happens to be mostly the guys.
article · December 2005
How to write a cold calling script
Your first impression has to be strong enough to carry you through the rest of your pitch.
article · December 2005
Pretty maids all in a row
Mary, Mary, quite contrary— How does your garden grow? With silver bells, and cockle shells and pretty maids all in a row.
article · December 2005
Cold Calling for Women: Opening Doors & Closing Sales
No source excerpt was available for this article.
article · December 2005
The Skeptical Market Recruiter Three CD set and The Official Recruiter's Cribsheet
No source excerpt was available for this article.
article · December 2005
Marketing to Women
Jack and Jill have changed in the last 50+ years. Jill's on line now, buying for herself, for her family, and for her business. You don't need to know Jack; you need to know Jill, and know her well. Don't get left behind. We are talking about real money here."
article · January 2006
The psychology of selling
That's why "call today" and "do it now" will get better results than "Don't wait".
article · January 2006
Selling and being humble: Do they mix...?
No source excerpt was available for this article.
article · January 2006
La psychologie de la vente
C'est pourquoi "appelez aujourd'hui" et "faite le maintenant" obtiendront de meilleurs résultats que "n'attendez pas".
feature · November 2006
"I wish I'd done network marketing 30 years ago..."
Flexibility. To build something part time from home when you're lucky enough to be supported by a mate during those years or you have another job.
feature · December 2006
Promoting yourself for success
If you have started a business and can't figure out how to make it grow, then you need to know how to promote yourself for success.
technology · January 2007
Inter- NETWORK MARKETING
A massively increasing number of people are using the Internet in the United States, and numbers are climbing even higher for other parts of the world.
technology · February 2007
The Network Marketers Guide to the Internet Galaxy Part 1
As a network marketer turning Inter-Network Marketer you need to understand what VRE is and how to use it to skyrocket your profits and your business visibility.
article · March 2007
If Getting Partners Feels Painful, There Is Still Hope! (Part 1)
Because if you find ways to enjoy getting customers and business partners, you will be able to do it more, and it will be easier and your business will grow to magnificent new heights.
article · March 2007
It's Time... for Network Marketing The most remarkable form of free enterprise ever created
"Unless you are networking, soon, you may be "not working." Network marketing is not just becoming mainstream, it's emerging today as the dominant market trend. It's a trend that can't be stopped. The real question is how can you benefit from this trend?"
technology · March 2007
The Network Marketers Guide to the Internet Galaxy Part 2
The Galaxy of Network Marketing has become a Universe of Possibility.
technology · March 2007
The people who truly make huge amounts of money in the real estate business are better at marketing
To be honest, some don't do any marketing and wonder why they have no deals.
article · April 2007
If getting customers feels painful, there is still hope! (Part 2)
It is idea six which is to develop a CORE STORY. This story is going to be the focus of everything you market in your business.
feature · May 2007
Women in Network Marketing: The New 80/20 for women moving into their power in the new millennium!
Network marketing is a Leadership business, and hand-in-hand with developing one's leadership, comes the power to "Respond" to the situations of life rather than the powerless position of just "Reacting. That skill is worth millions in life...
feature · July 2007
The REAL Secret to Making Money
Putting the needs of your potential partners first and your own needs second.
feature · July 2007
16 Principles for Making Money in Network Marketing
When properly done, properly promoted and properly provided, the BUSINESS of NWM is awesome.
feature · July 2007
How making connections can make you profits!
Having a good marketing system to plug people into will have people coming to you.
article · July 2007
You've Been Lied To
In this series of articles I'm going to teach you how to properly market your network marketing business on the internet.
technology · October 2007
Why Pay Per Click (PPC) ads should be avoided in network marketing
Pay Per Click or PPC is basically an auction system.
article · May 2008
Most network marketers don't understand what their product is, do you?
If you are in network marketing, it doesn't matter what company you are associated with, your product is people and you are in the "LEADERSHIP DEVELOPMENT BUSINESS".
feature · July 2008
Who's Closing Who and Why does it matter?
Our concept of “closing” a prospect is then; to present a solution(s) to them which in turn allows them to “close themselves”!
article · December 2008
Who are the Next Baby Boomers?
They started the growth, and continue to be the majority of the population of the fastest growing companies of all time; major new companies of today.
article · December 2008
How to Build a Network without Harassing Your Friends or Family
Don't give them the whole deal in either of these, but rather create curiosity to want to find out more.
feature · December 2008
5 Marketing Lessons from the 'King of Make-up' – Max Factor
But find a structured way to illustrate the need for your services and watch the resistance melt away.
feature · January 2009
Cold Calling That Builds Great Relationships
So how can we to shift into something more positive? We begin by focusing on the relationship rather than salesmanship.
feature · January 2009
Trying to force people to buy? What is your marketing priority?
Instead of trying to find ways to market and sell products to people who don't want them, successful people find large markets of prospects who want your products.
technology · February 2009
Scary Sign: Average age of network marketers
“The average age of network marketers goes up one year every two years!”
feature · March 2009
How to gain more customers through building strategic referral partnerships
First, knowing that entrepreneurs are preoccupied with creating more success, increasing sales and profits and having more time off, make it your job to help them get what they want.
article · June 2009
Relationship Marketing
Relationship marketing is the process of attracting, maintaining and enhancing relationships with key people not necessarily with huge audiences.
article · February 2010
Why Without a System for Your Network Marketing Business, You Could be up a Creek Without a Paddle!
The reason is of course that these businesses – like the successful network marketers –have SYSTEMS in place, to make as many aspects of their business as possible run smoothly and like a well-oiled machine.
feature · February 2010
The Five "A's" to Marketing Yourself
One of the key ingredients to having a more profitable year is marketing.
article · April 2010
What is the Difference between “MLM” and “Network Marketing”?
One of the biggest mistakes made by MLM companies is believing our bad press.
article · April 2010
Why brand YOUR passion?
The main thing is that you start to realize how important it is to brand YOU and you can do this several ways and you don’t have to spend hours, days or weeks building a personal website to do it!
article · March 2011
The Top 10 Secrets of The Marketing Process
No source excerpt was available for this article.
technology · August 2011
How Generation Y is Changing the World!
This naturally creates more demand of what Gen Y need and want for their daily lives. It will be the companies that successfully satisfy these major new demands that will survive to tell about it.
feature · November 2011
The Warm Market Myth
However, you already have a warm market right in front of you. Contact them first as you build your new warm market through whatever system or method you decide to use.
feature · January 2012
Is Your Marketing Personality Driven?
The fact is that its due time that you stop hiding behind your computer… and start injecting your personality into your business.
feature · January 2012
Secrets to Success in Network Marketing, and you don't have to lie!
The key to telling a compelling story is to keep it inside a frame work that the listener can understand.
feature · January 2012
The MARKETING of Your Network Marketing Business
Be a product of your own product and let the rest of the world know!
feature · January 2012
NEW Joint Ventures Strategies that Get Results in This Economy!
That means the host will promote you to their list at no cost to you! In order to accomplish this you must offer massive value. This typically involved an invitation to a teleseminar or webinar.
feature · January 2012
Push the Tipping Point
Yep, that’s one of the best ways to market; let your lifestyle represent your product or service.
feature · January 2012
The TGIF Gold Card Technique
Fear of loss motivates people. It's powerful. It works.
feature · January 2012
SpeedWealth Principle #2: Deliver Massive Value
If you want to get paid, you must deliver your value to people. And if you want to get rich, you must deliver your value to a LOT of people!
column · January 2012
How are you marketing your business?
The lesson I learned from my professor years ago was if you want to succeed in your business, shout from the roof top and market your business.
feature · January 2012
Network Marketing – The Truth, The Hype, The Opportunity
Best selling business author, Robert Kiyosaki says that network marketers should have at least a five year commitment to their business. This type of business grows quicker than other forms, but it still takes time.
article · February 2012
SpeedWealth Principle #3: Timing: Choose the Right Business at the Right Time
Timing means matching your product or service to the wants and needs of the current marketplace — choosing the RIGHT PRODUCT OR SERVICE, in the RIGHT PLACE, at the RIGHT TIME.
feature · February 2012
Don't Play the Telephone Game with Your Success
If that happens to your company story today, you will have just one result, lost customers.
feature · February 2012
The Future of Marketing
Some marketing experts are predicting that social media is the future of advertising. Aside from a Super Bowl here and there, mass marketing will take a back seat to advertising that is personal, that is based on our lifestyle, our preferences and which groups we belong to. I…
feature · February 2012
Network Marketing Connects People with Product
Contrary to what many believe, the author of this article doesn’t feel that the best way to reach customers is through selling. It is through LISTENING! Network marketing is about finding a solution to a problem and trust me, there are plenty of problems out there to be solved…
feature · February 2012
CUSTOMERS – The Life Blood of Any Business
The bottom line is this: Without customers, eventually there would be no company.
technology · March 2012
Slipped
Now remember, no one will see the message unless they click on the headline. This means you could literally test any headline that you’d like to use in a forum, and see the response.
article · March 2012
SpeedWealth Principle #4: Systemize
A business system is a “ repeatable process that produces a profit.”
technology · March 2012
Online Communications – Networking in Forums & Social Media Facebook Etiquette
What I’ve done is set up a special email address that I post on forums, my blog, website, and Facebook. I set it up on Vacation mode with an automatic message that goes out to anyone who sends email to that address and that message leads them to my personal website.
feature · April 2012
Breaking the Bank on the Use of Money as a Tool
Talking about your business success from a financial standpoint is not a bad idea, considering the personal aspect is restricted; most listeners realize that you have a support staff and it does not come across as egotistical.
article · April 2012
SpeedWealth Principle #5: Duplicate
Duplication is simply a way of increasing the quantity of the value you deliver. When you increase your quantity, you increase your income!
feature · April 2012
If I Join This Company, Do I Have to Spend Money Every Month?
How can a person make sense out of purchasing product from themselves on a monthly basis if putting food on the table has become such a source of fear?
feature · May 2012
Two Great Prospects When it Comes to Finding True Leaders for Your MLM Business
A person with an entrepreneurial spirit and leadership skills is a true gem to have in your organization, and though they’re not everywhere you look, they’re easier to find than you might think…without having to go and try to poach the heavy hitters from other downlines.
article · May 2012
SpeedWealth Principle #6: Leverage
One common way to use leverage is tapping into the power of the Internet and social media to reach thousands – even hundreds of thousands – of fans and potential customers for very little money.
feature · May 2012
Ordinary people become real leaders with ...skills
Relating to listeners in graphic, picturesque terms that they can easily see in their own lives.
feature · June 2012
Eight ways to get hot prospects right now
When we have an abundance of prospects, we're happy. We are not desperately waiting for a single decision from a single prospect. We aren't married to the outcome of a single presentation. Instead, we're relaxed.
article · June 2012
SpeedWealth Principle #7: Cashing Out
One of the primary differences between SpeedWealth entrepreneurs and average business owners is the former start with the end in mind. From the beginning, they are planning on cashing out of the business.
article · July 2012
SpeedWealth Principle #8: Do It Now
People are creatures of HABIT. You will become very good at whatever you practice on a daily habit. That’s why part of the SpeedWealth strategy is to practice whatever you want to be in the future, now.
feature · July 2012
Am I Duplicatable?
So, make sure that you have a home-based office set-up that any one could duplicate.
feature · August 2012
What your prospects really think of you!
So our first order of business in any presentation is to establish instant trust and rapport. And then we can start telling our prospects about our wonderful products and opportunity.
feature · January 2013
Facebook For Dummies... Literally, you have to see this!
Here's a simple posting strategy I use myself that gets me an additional $800 to $2400 in new business every single month. I simply post about how I am helping, getting ready to help, getting ready to make a call to help, even taking a break from helping a customer/client. Thi…
feature · February 2013
15 Irrefutable Marketing Proficiencies
No source excerpt was available for this article.
feature · February 2013
10 Creative Lead Generation Strategies to Grow Your Business
This concept refers to the idea that you can partner with your competitors to increase your leads and sales.
feature · February 2013
Enrich the Power of Words for your Business
How do you enrich blogs, ad copy, articles and other readable content? Simple, provide quality instructions or information that is related to your products or business ventures.
article · April 2013
The one stupid idea that sabotages network marketers
No source excerpt was available for this article.
feature · May 2013
Prospecting is the Life Blood of Your Business
If you are in network marketing and you are not prospecting your are not in business.
feature · July 2013
5 Steps to Prevent Burnout
"When building a MLM Team it is just as important to get rid of the wrong people as it is to develop relationships with the right people".
feature · October 2013
Wealth Building
Keep your content fresh, original and transparent. This is the first step to creating a successful business.
feature · December 2013
Are your lack of marketing and selling skills holding you back from the success you deserve?
Women-owned businesses employ more people than the Fortune 500 combined.
feature · December 2013
Women: stay in your comfort zone. Your natural ways are working in today's skeptical marketplace
The old ways are largely styles and strategies that come naturally to men.
article · December 2013
Sound Bites are... Incredible!
No source excerpt was available for this article.
feature · January 2014
New Year Resolutions: Increasing Marketing for 2014
There are many types of marketing. Some examples include content, email, social, inbound, outbound, offline, newsletter and many more. Sometimes it may be necessary to use more than two or three types of marketing strategies to help boost your business.
feature · January 2014
Facebook Marketing is Hot!
As it relates to marketing the gap between pros and novice is getting wider and wider.
feature · January 2014
Double your sponsoring through proven advertising techniques
So the million-dollar question is, "How do you turn a cold prospect into a hot prospect?
feature · January 2014
Seven innocent questions that focus prospects to make decisions
So here are a couple of questions that you can ask your prospects. They're innocent, non-aggressive questions. These questions will help your prospects make a decision on what is best for their lives.
feature · January 2014
YOU are your business, so HOW ARE YOU marketing YOU?
In other words you are in your own business and YOU are your own business, so how well you market your business is based on how well you market you!
feature · January 2014
Joint Venture Follow up Tips for Success
The best approach is to share how you are willing to provide training or tools FREE to the other company to help solve part of their big challenges.
feature · January 2014
Attracting Network Marketing Prospects with Classified Advertising
The most effective ads create rich value-laden benefits for their readers. The more effective they are at specifically targeting their intended customers or prospects with those benefits most important to them, the more responses they will draw and the more qualified those lea…
feature · February 2014
What Night Crawlers, Magic, and Sports Collectibles taught me about List Building
List Building has been a foundational marketing principal, long before the Internet
feature · February 2014
Customers – Who they are, why you (and your company) need them, how to find them and what to say to them
One half of the success formula is having customers who are willing to buy a product or service on a monthly basis. The other half of the formula is to have a product or service they are actually willing to buy.
feature · February 2014
Not Just Customers
This is our business model. That’s why it’s called, NETWORK Marketing! It’s created through duplication!
article · March 2014
Creating MLM (Network Marketing) Landing Pages
The purpose of a landing page is to get your visitor to subscribe to your valuable information without comprising your gift. What do you offer to your pre leads or leads?
technology · March 2014
Technology – A Powerful Way to Leverage Ourselves
While it is still desirable to meet in person to further establish bonds and trust, being that this is sometimes impossible, technology has allowed us to make up for this.
feature · April 2014
How to Automate Joint Ventures to Grow
One of the lowest-cost ways to bring in new clients and customers at a lower rate is to learn how to leverage other business owner’s assets, clients and resources through joint ventures.
feature · June 2014
Facebook Stats All Marketers Should Know and Profit From
So 2 post a day are ideal for most businesses unless you have some type of special or promotion going on.
feature · June 2014
Gateways to Advertising without breaking your budget
The most important fact of marketing is not the heavy budget but the way that we optimize the usage of these tools to provide us an influx of new clients and a steady stream of income.
feature · July 2014
The Duplication Myth
==> Usually duplication advocates have another agenda such as selling you their duplication materials.
feature · April 2016
Taking Offline Marketing to an Online World
No source excerpt was available for this article.
feature · April 2016
Brave New World: Combining Offline and Online Marketing
No source excerpt was available for this article.
column · April 2016
Online vs Offline Marketing Is One Better Than The Other?
No source excerpt was available for this article.
feature · April 2016
Online Marketing vs Offline Marketing The ART Of WOO!
No source excerpt was available for this article.
feature · April 2016
Marketing – Online vs Offline Compassionate Marketing
Here’s an example : I engage a prospect/customer in a CONVERSATION and find out ~~ what HE is looking for ~~ what his goals are ~~ what is going on in his family ~~ children ~~ circumstances ~~ talents and expertise, etc. I will also jot down life cycle events such as…
article · August 2016
More Wisdom From Tom “Big Al” Schreiter
A little phrase that I've used over the past years.
column · November 2016
Facebook Ideas
Or is it a picture of you, your family, your dog and the people you are helping?
technology · January 2017
People and Technology
Accelerated productivity through leveraged technology with people gives you a reach far greater than what was possible years ago.
article · June 2017
How to Jump Start Word of Mouth Marketing for your Business
One of the easiest ways there are to become profitable fast, and make that success sustainable is through word of mouth marketing. Letting others know about your business, and building your business in that way is powerful. So, it’s important that you go about getting good wor…
column · November 2017
So what is this 27% annual success membership all about?
No source excerpt was available for this article.
article · April 2018
Here's My Email Marketing System I Use
No source excerpt was available for this article.
article · April 2018
What is a Nonprofit and Why Do They Need a Strategic Funding Plan
No source excerpt was available for this article.
article · May 2018
The Secret to Marketing Your Network Marketing Products Ultra Effectively
No source excerpt was available for this article.