feature · July 2012
Seminar: The Mathematics of the Business
Even with high tech, the people need to be taught HOW to implement the USE of the high tech or it just will not be effective. This business is all about relationships!

Even with high tech, the people need to be taught HOW to implement the USE of the high tech or it just will not be effective. This business is all about relationships!
Addition, or the act of recruiting, or what we prefer to call sponsoring, is an all the time, ongoing process that you will never stop doing.
You lead by example, and to show your distributors what they need to be doing you need to be doing it also. To set the example, you should always be talking about the last person you just sponsored in the last few days.
I answer; “sponsor two more new ones”.
“Shallow and wide is suicide”. You must help your new distributors get started.
When you learn the function of MULTIPLICATION you will begin to develop “leveraged” use of your time. “Leveraged” means that you can get so much more done with the same amount of effort.
This is MULTIPLICATION. You are putting forth the exact same effort as you did but you are getting many times the results because you are exposing your program to 5 to 6 times more people, in the Internet situation you could be exposing it to hundreds more people.
DUPLICATION is when you get your leaders to DUPLICATE what you are doing.
To become DUPLICABLE you must keep it simple. Everything you do and say must appear simple and easy so that you prospect and new distributor are able to look at what you do and be able to say to themselves… “I can do that!”.
I changed the words around to be Keep It Stupid, Simple! By that I don’t really mean to act real stupid, just a little stupid.
Our business grew faster than ever before because new distributors could DUPLICATE what they saw us do. We became duplicable!
We tend to become emotionally attached to our first experience and want to perpetuate that situation.
Your job is to simply “plug” people into the system by using time tested simple methods that are 100% duplicable. With technology and the power of the Internet this “system” can work for you twenty-four hours per day, seven days a week, and three hundred and sixty-five days a year.
“Show me a person of ordinary ability in Network Marketing today who will simply lead four or five prospects to his (or her) website every day, and I will show you a person who is on their way to becoming very successful who will soon be earning more money than they can spend”. ~Paul Morris
**You can call your friends and give them your website URL and “walk them through” your website, you can pass out business cards with your phone number or email printed on the card and when they call or email you, call them back and either meet them for a “one on one” presentation or you can “walk them through” your website. **You can advertise in the local paper and when the prospect calls in, take them to your website. **You can put “EARN MONEY FROM HOME” on a magnetic sign, include your email or telephone number and stick it on the side of your car so people see it when you are driving around in traffic. **You can put the same wording in stick-on letters across your back windshield on your car or truck or RV. The main thing is to get that information out there in enough places that you have prospects calling you and checking out your website every day. **Set up a “signature” for all of your outgoing email that has a little blurb about your business and your telephone number. When they call you or reply to the email, set up a time to walk them through your website. **Today you can design professional looking business cards right on your own computer and print them onto cardstock that is already perforated. So this is something that is very inexpensive and is duplicable.
They lost their freedom because they wouldn’t let go. What are you holding on to? Maybe there are some old “non-duplicatable” habits you need to let go of.
Duplication is having your distributors building the business without you doing it for them. It is when you have taught them how to do it without you even being there.
There is only ONE of YOU but there can be dozens of your leaders. When you have multiple leaders who have duplicated you being duplicated by their distributors you now have what I call COMPOUNDING.