3 Critical, Often Missed Subtleties for Selecting Joint Venture Partners

In network marketing, just about everyone that joins your team is a joint venture partner. As a result, you may have heard some of these concepts in the past, but this may shed some different light on those topics.

Bottom line, only a small number of your joint venture partnerships will produce significant returns. Don’t get discouraged if your first attempts at joint venturing don’t work out.

If you are working in a cold market, I’ve long been a fan of going after business owners over other random people that you can target to join your team.

I think there have been many people that could be great referral sources that are passed by because they didn’t want to become a distributor.

As with introducing your opportunity to anyone, you need to start with questions and focus on what they want.

What kind of offer does someone not looking to grow their business make to your list?

Finding someone in a growth mode will often mean they’ll be talking to more new people on a consistent basis. They will welcome introductions to potential customers and want to reciprocate your assistance.

A critical factor here though, is more about the quality of the relationship they have with their list. The true size of a list is normally judged by the strength of the relationship the holder has with the list, because that is essential to getting your message through.

The best case scenario is to find someone that can quickly slip a teaser message about working with you into something that is expected and well received by the list so that you can get massive exposure in a short time frame.

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