feature · May 2012
Leaders are Found, not Made
If you have leaders in your business, your business will grow on its own. They will find other leaders, who will find other leaders and so on. This is what makes a successful network.
Some people have it and some don't. Unfortunately, a small percentage - probably under 5% have it. What is it? Leadership! Every person who has been in network marketing for awhile knows what I'm talking about. You've seen that person who does his/her due diligence prior to joining you, then takes off like a rocket. They make up their
list, they call you for help, they set up meetings and ask you to speak, they are at every group presentation and training. They are leaders. They will make or break your business.
If you have leaders in your business, your business will grow on its own. They will find other leaders, who will find other leaders and so on. This is what makes a successful network.
So, how do you find leaders? They are pretty easy to recognize. Here are some characteristics to look for:
- A leader in the community, at their job, at church, or in sports.
- Leading people at work.
- Truly care about other people and show it.
- Active in their church.
www.TheNetworkMarketingMagazine.com 1
- Go above and beyond the call of duty when necessary.
- Friendly and fun.
- Extremely high level of integrity.
- Reliable.
- Lead by example.
- Organized, structured, and goal oriented.
Where can you find these people? Look for them at work, the PTA, Chamber of Commerce, Rotary, Kiwanis, Boy Scouts, church, sports, non-profit organizations, clubs, etc. You will recognize them quickly, as they are the leaders in those organizations.
Your job is to show them how they can be a leader in your organization and help thousands of people improve their lives.
If you do a good job of presenting your case, they will join and you're off to the races.
Rod Nichols has been involved in the network marketing industry since 1979, as a company founder/owner, distributor, consultant, trainer, coach, and author. His books Successful Network Marketing for the 21st Century and Would You Like to Dig In My Goldmine? were industry best sellers for several years and his latest books, The Twelve Power Secrets for Network Marketing Success and The Ideal Business are quickly
www.TheNetworkMarketingMagazine.com 2
becoming must reads for anyone serious about success in network marketing. Rod is also the co-founder of www.The2percentplan.com/plus He has trained tens of thousands of people and is known as a “nuts and bolts” trainer. Rod is available to speak at conventions, conferences, or any other event requiring a dynamic outside speaker. More information about Rod, his fees, and other great network marketing resources are available on his website at www.RodNichols.com or you can e-mail him at Rod@RodNichols.com
www.TheNetworkMarketingMagazine.com 3
The readable text follows the preserved original publication. The original PDF remains available alongside it.