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feature · February 2017

When you don't have time to build a relationship

Instead, remember that people buy things to solve a problem.

Article-era portrait of Tom “Big Al” Schreiter
Contributor portrait

Instead, remember that people buy things to solve a problem.

Talk about how our opportunity will make it easier for the prospect to take more time off work, how our opportunity will make it easier to pay bills with that extra check every month, or how our opportunity will provide the extra car for the spouse.

When you don't have time to build a relationship by Tom "Big Al" Schreiter

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