feature · November 2011
Persuasion – How to Speak So People Listen
While there may be naturally spellbinding people in the world, the majority have learned their craft and so can you. Communication skills can be learned by anybody.


While there may be naturally spellbinding people in the world, the majority have learned their craft and so can you. Communication skills can be learned by anybody.
People's brains evaluate information at different speeds but the one speed everyone can understand and take in is a slow, steady pace.
Make sure you match the topic of your talk with your audience if you want their undivided attention. The same rule applies to general conversation. Keep in mind what your ultimate goal is and maintain the focus on that.
Don't force your personal opinions on others. Ask if they are interested to hear your opinion, especially if what you are about to say might be sensitive.
You can't please all the people all the time, but you can hold their attention long enough to get your point across if you master the basics!